The Biggest Market Myths Indian Business Families Still Believe

The biggest risk to wealth isn’t volatility but outdated beliefs.

In this episode of Leverage by Qode, we explore the market myths Indian business families still hold onto ideas that may have worked in a low‑information, low‑liquidity era but quietly erode wealth in today’s global, data‑driven markets.

Our fund managers Rishabh and Gaurav break down why cash isn’t always “safe,” why waiting for certainty often leads to worse outcomes, and how reliance on informal advice undermines compounding. More importantly, we show how legacy thinking persists even among intelligent, successful families and why the process of unlearning before learning is essential.

This conversation is about replacing folklore with frameworks, moving from reactive decisions to disciplined structures, and building a future‑ready mindset that can preserve and grow wealth over the next 20–30 years.

Wealth creation today isn’t about chasing returns, it’s about upgrading beliefs, adopting institutional processes, and letting compounding work without interruption.